DICE, the most prominent autonomous platform for music ticketing, has declared the accomplishment of a fruitful funding cycle amounting to $65 million. The primary investor in this round is MUSIC, a pioneering investment firm that specializes solely in music-related ventures. Additional contributors comprise Structural Capital and Ahdritz Holding LLC, the investment entity connected to Willard Ahdritz, who is the originator and chairperson of Kobalt Music. Furthermore, Exor Ventures and Mirabaud Lifestyle Fund have also extended their previous investments in the company.
New partnerships will be announced in the coming weeks on the heels of landmark deals in Europe. These include venue Alexandra Palace; cutting-edge cultural center, the Institute of Contemporary Arts; and recent renewals with Troxy and others.
This is what Phil Hutcheon, CEO and Founder of DICE, had to say: “The live music industry is adopting DICE faster than ever and proves our thesis that if you treat fans well, they buy more tickets and go out more often. We’re investing heavily in building even more technology, and this year alone, we released over 60 new features for fans, venues, and artists. I’m excited that Matt (Pincus) has joined the Board, and we’re more focused than ever on our mission to get fans out more.“
Currently, DICE can proudly claim millions of users who utilize the platform to explore and participate in live events. This year, DICE will serve as the ticketing platform for more than 55,000 musicians and over 10,000 locations, festivals, and event organizers, facilitating ticket sales across 30 different cities.